Facebook and Instagram ads agency, Indore

Meta Ads Management in Indore

We run your Facebook and Instagram ads so the right people see them, enquire on a form or WhatsApp, and you can count every one. Good creative, honest numbers, the ad account in your name, and our fees on this page.

Get a free ad account audit WhatsApp us
  • Account in your name
  • Fees published below
  • We count results first
New enquiryWhatsApp chat from Indore, asked for a site visit

Illustration of how a Facebook or Instagram ad looks. Not a client screenshot.

Why Meta ads disappoint

If your Facebook and Instagram ads aren't working, it's usually one of these

Most owners blame the platform. In the accounts we open, the platform is rarely the problem. These six are.

1Boosted posts instead of campaigns

The "Boost post" button is easy and it brings likes. Likes don't pay the rent, and a boosted post can't count enquiries or sales properly.

2Ads shown to everyone

All of India, ages 18 to 65, is like shouting in a busy market. Meta needs a clear picture of who actually buys from you.

3One ad running for months

People stop noticing an ad they have seen ten times. The cost per enquiry creeps up and nobody knows why.

4Tracking missing or half-working

If the Meta Pixel isn't set up right, Meta can't see who enquired, so it can't find more people like them.

5Enquiries come, nobody replies fast

An enquiry from an ad is warm for an hour, not a week. If the reply comes tomorrow, you paid for a cold lead.

6Changing things every day

Editing ads and budgets daily restarts Meta's learning each time. Results look random because the system never settles.

Meta or Google?

Google finds people who are searching. Meta finds people who aren't, yet.

They do different jobs. Knowing which one you need saves money.

Google Ads

The person is already looking.

  • They typed what they want, so your ad answers them
  • Best when people already search for what you sell
  • Works well for plumbers, clinics, repairs, B2B services

Meta Ads

The person is scrolling.

  • They weren't looking, so your picture or video has to earn attention
  • Best when people need to see it to want it: looks, food, fashion, events, interiors, courses
  • Also good for reminding people who visited and left

Plenty of businesses use both: Meta to get seen, Google to catch the people who then go and search for you. We'll tell you honestly which one to start with.

Where to start

Which Meta campaign should you run first?

Pick what you need most right now. This is how we'd usually begin. After the audit it can change.

Types of Meta ads

Six kinds of Meta campaigns. Here's what each one does.

You don't need all six. Tap one to see what people see, who it suits, and when to skip it.

In simple words: ads with a built-in enquiry form

Leads campaign

People tap your ad and fill a short form without leaving Facebook or Instagram. Their name and number land with you straight away.

Best first choice
What people see
Get a free quote
Full name
Phone number
What do you need?
Submit

Works well when

  • You sell a service people enquire about
  • You want phone numbers quickly
  • Someone can call back within the hour
You payUsually per 1,000 views, or per click
SpeedEnquiries can start within days
BudgetSmall to medium

Our advice: An easy form brings more enquiries, but some are casual. We add one short question to filter them. Your quick call-back matters more than the ad.

In simple words: ads that open a WhatsApp chat

Click-to-WhatsApp ads

One tap and WhatsApp opens with a ready message. Many customers would rather chat than fill a form, so this suits a lot of local businesses.

Great for local
What the chat looks like
Hi, I saw your ad. Is the free site visit still on?
Hello! Yes, it is. Can I share two time slots?

Works well when

  • Customers like to ask questions first
  • You sell services, classes, events or home items
  • Someone can reply within minutes
You payUsually per 1,000 views, or per click
SpeedChats can start within days
BudgetSmall budgets work

Our advice: The ad starts the chat, but your reply wins the customer. We help you set a greeting message and quick replies so no one waits.

In simple words: product ads from your catalogue

Sales campaign

Your products show up as ads and Meta aims them at people likely to buy. It can also remind people of the exact product they looked at on your site.

Best first choice for stores
What people see
Product name₹1,299Your Store
Product name₹899Your Store
Product name₹1,799Your Store
Shop now

Works well when

  • You sell products online
  • Your photos and prices are clear and up to date
  • Your store counts orders properly
You payUsually per 1,000 views, or per click
SpeedNeeds a few weeks to settle
BudgetMedium and steady

Our advice: These ads depend on your product list and on order tracking. We fix both before we spend.

In simple words: ads to get your name seen

Awareness campaign

Shows your ad to as many of the right people as your budget allows. Good for a new shop, a launch or an event. Not the fastest way to get enquiries.

Add later
Who sees it

Works well when

  • You are new in the area
  • You have an event or launch coming
  • People need to know you exist
You payPer 1,000 views
SpeedReach is quick, enquiries are slow
BudgetAdd after enquiries work

Our advice: Awareness works like a hoarding on a busy road. Useful, but hard to measure. We pair it with something that counts enquiries.

In simple words: short videos in Reels and Stories

Reels and video ads

Short vertical videos that show up between what people are already watching. A face, a before-and-after or a quick demo can say more than a still photo.

Worth testing
What people see
Reels · Sponsored▶Your Business
Watch how we do it

Works well when

  • You can show your work in 10 to 30 seconds
  • You have a person, a team or a product to put on camera
  • You want people to remember you
You payUsually per 1,000 views, or per click
SpeedNeeds a few creative tests
BudgetSmall to medium

Our advice: A phone video is fine. A clear first three seconds matters more than fancy editing. Send us clips and we will edit them.

In simple words: ads for people who already visited

Retargeting campaign

Ads for people who visited your site, watched your video or chatted with you, and have not enquired yet. It costs more per view than reaching new people, but they are closer to deciding.

Add later
How it works
1Someone visits your site or page
2They leave without enquiring
3They see your ad on Instagram
4They come back and enquire

Works well when

  • Your site or page gets steady visitors
  • People compare a few options before they decide
  • People already watch your videos or chat with you
You payUsually per 1,000 views, or per click
SpeedQuick, once you have an audience
BudgetSmall add-on

Our advice: It needs people to remind. So we bring in new people first, then remind them.

The ad itself

On Meta, the picture does the selling

On Google, people come looking. On Instagram, your ad has about a second to make someone stop. That's why creative is half of our work here, not an afterthought.

What we make

  • Single-image and carousel ad designs
  • Short videos edited from your own clips
  • Headlines and captions in simple English, Hindi or Hinglish
  • Shoots and full production are quoted separately

How we test

  • Three or four versions per audience, not one "perfect" ad
  • We let each version run long enough to judge fairly
  • Tired ads get swapped out before cost creeps up
  • You approve every ad before it goes live

What we need from you

  • Real photos and clips of your work, shop or product
  • Your best offer, in plain words
  • Honest customer feedback we can use
  • One person who replies to enquiries quickly
Tracking

We don't switch ads on until we can count the results

Before the first rupee goes out, we check that Meta can see what matters to you: form fills, WhatsApp taps, purchases. If it can't, we fix that first.

  • The Meta Pixel (a small piece of code on your site that tells Meta what visitors do) installed and tested
  • The Conversions API (the same events sent from your server, so fewer get lost) set up where your site allows
  • Form fills, WhatsApp taps and purchases each counted on their own
  • A simple sheet where you mark which enquiries became buyers

Meta's own advice is to use both the Pixel and the Conversions API and send the same events through each. The Pixel on its own can miss events, for example when a page fails to load. Fewer missed events means Meta can find more people like your real customers.

BothMeta recommends using the Pixel and the Conversions API together, with the same events sent through each.
~50results in a week is roughly what one ad group needs to finish "learning", going by common descriptions of Meta's guidance.
Fewer editsFrequent changes and sudden budget jumps can restart that learning, so we make planned changes, not daily tinkering.
How we work

The first 30 days, step by step

No mystery. Here's what happens, in order.

Audit and goals

We look at your page, your ad account (if you have one), your offer and what a good enquiry is worth to you.

Days 1 to 3

Tracking fixed

Pixel and Conversions API checked or installed. We test each one with a real form fill and a real WhatsApp tap.

Days 3 to 6

Creative and launch

Ad designs, videos, captions and audiences. You approve every ad before it goes live.

Days 6 to 10

Hands off, then trim

We leave the first week alone so Meta can learn. Then we pause weak ads and give more budget to the ones that work.

Weeks 2 to 3

Report and decide

A plain-English report: what you spent, what you got, what we'll change next and why.

Day 30

Ready to start with a short call?

15 to 20 minutes. We'll tell you honestly if Meta ads make sense for you right now.

Book the call
What reporting looks like

A sample monthly report

We report on enquiries and what each one cost, not just likes and reach. This is a made-up example so you can see the layout.

Sample numbers, not a client result
MonthAd spendEnquiries (forms + WhatsApp)Good-fit onesCost per enquiryCost per good-fit enquiry
Month 1₹40,0006418₹625₹2,222
Month 2₹40,0007829₹513₹1,379
Month 3₹40,0009141₹440₹976

What we'd say about Month 1

  • The Pixel was missing on the thank-you page. Fixed in week 1.
  • Ad A got the most clicks but few good enquiries. Ad B showed the price and got fewer, better ones.
  • Many chats waited over an hour for a reply. We set up a greeting message.

What changed by Month 3

  • Budget moved to the ads and audiences that brought good-fit enquiries.
  • Tired ads were replaced before the cost went up.
  • Cost per good-fit enquiry fell by more than half.
Pricing

What we charge, written down

Our fee is separate from your ad spend. Your ad budget goes straight to Meta from your own card or account. We never touch it.

Audit and Tracking Fix

₹14,999
one-time, + 18% GST
  • Full ad account and page audit
  • Pixel and Conversions API set up or repaired
  • Written list of fixes, in priority order
  • Good if your own team will run the ads
Start with this

Starter

₹17,999/month
+ 18% GST
  • Facebook and Instagram, one main goal
  • Ad spend up to about ₹50,000
  • About 4 new ad designs a month
  • Monthly report and call
Choose Starter
Most chosen

Growth

₹29,999/month
+ 18% GST
  • New-people ads plus retargeting
  • Ad spend up to about ₹2 lakh
  • About 8 new ad designs or videos a month
  • WhatsApp chat setup and enquiry quality check
Choose Growth

Scale

From ₹49,999/month
+ 18% GST
  • Ad spend above ₹2 lakh
  • Product catalogue ads, several audiences or cities
  • 12 or more new creatives a month
  • Fortnightly calls
Get a quote

Plans run for a minimum of 3 months, then month-to-month. Ad spend is paid by you directly to Meta. Photo and video shoots are quoted separately.

What could your ad budget bring in?

Rough maths with your own numbers. Not a promise, just a sanity check before you spend.

0times your ad is seen
0enquiries a month
0cost per enquiry
0sales value for every ₹1 spent

Straight talk

What we'll do, and what we won't promise

We will

  • Keep the ad account and Business Manager in your name, with you as owner
  • Show you every change we make, in a simple change log
  • Set daily spending limits and tell you if spend runs ahead of plan
  • Tell you when an ad is tired or an audience isn't working
  • Reply within one working day

We won't

  • Promise a number of enquiries or a return on spend before seeing your account
  • Sell you "boosted posts" and call it a campaign
  • Buy likes, followers or fake engagement
  • Run ads with claims you can't back up, such as guaranteed results
  • Hold your account hostage if you leave

Want a straight answer on your ads?

Send us read-only access to your ad account or page and we'll tell you what we see. Free, no pitch deck.

Get the free audit
Questions

Meta Ads questions we hear most

Should I run Meta ads or Google ads?

It depends on how people find what you sell. If they already search for it, Google is usually the first stop. If they need to see it to want it (looks, food, fashion, events, courses), Meta is. Many businesses use both. We'll tell you honestly which one to start with.

How much ad budget do I need?

There's no fixed minimum, but very small budgets learn slowly. Meta's system needs roughly 50 results in a week per ad group to settle, so with a small budget we keep the number of ad groups low. We'll suggest a number after looking at your offer and your area.

Do I need a Facebook page and an Instagram account?

You need a Facebook page to run ads, and it's best to connect an Instagram account too. If you don't have them yet, we can set them up properly in your name.

What is the Meta Pixel, in simple words?

It's a small piece of code on your website that tells Meta what visitors do, like viewing a product or filling a form. Meta uses that to find more people like them. The Conversions API sends the same information from your server, so fewer events get lost.

Will Meta ads work for a local business in Indore?

Often yes, especially for salons, clinics, classes, restaurants, interiors and events. We aim ads at your area and can send people straight to WhatsApp. It works best when you have good photos and someone who replies quickly.

How do you stop people getting bored of my ads?

We run a few versions at a time, watch how often the same people see them, and swap in new ones before results drop. Fresh creative is part of the monthly plan.

Whose name will the ad account be in?

Yours. You own the Business Manager and the ad account, and you can see everything in it. We ask for partner access, not your password, and you can remove us any time.

I get enquiries but they're low quality. What can you do?

We tighten the audience, add one qualifying question to the form or the WhatsApp greeting, and compare enquiry quality with what your sales team sees. Often the offer in the ad needs to be clearer too.

Will you guarantee leads or sales?

No, and be careful with anyone who does. Results depend on your offer, price, area and how fast you reply. We promise clean tracking, honest reports and steady improvement based on your numbers.

Is there a long contract?

Our plans have a 3-month minimum because ads need time to learn. After that it's month-to-month. No exit fee.

Free ad account audit

Tell us what you're running. We'll tell you what we'd fix.

Takes about two minutes. Someone from our team, not a bot, will reply within one working day.

First, a bit about your goal

What do you want from Meta ads?
Monthly ad budget you have in mind
When do you want to start?
Please pick a goal and a budget.

And how do we reach you?

Your name
Phone / WhatsApp
Email
Website or Instagram / Facebook page
Do you already run Meta ads?
Anything else we should know? (optional)
Please add your name and a phone number or email.
✓

Got it. Thanks.

We'll get back to you within one working day. If you'd like to speed things up, these optional details help us prepare. Skip any you don't have.

Who can add us as a partner on your Business Manager?
Is tracking set up? (Meta Pixel, Google Analytics, WhatsApp)
Your top services or products to advertise
Do you have photos or videos we can use?
Competitor 1
Competitor 2
Where should ads show?
Best time to call
Preferred language

Added. We'll have it in front of us when we call.

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